WEDA Spring 2001 Conference


	7:30 - 8:15 a.m.	Breakfast Buffet
	8:15 - 8:30 a.m.	Welcome, JoAnne Ehasz, Executive Director Greater Mauston Area Development Corporation
	8:30 - 11: 30 a.m.	"Economic Development and The Public Investor: Building and Sustaining Public Support for Economic Development"
	Speaker & Moderator:	James B. Wood, President, Wood Communications, Inc.
	Jim Wood is a national expert on building public support around extremely polarizing issues. He will challenge the belief system and manner in which we have traditionally built public support for economic development projects. Hear how the driving forces and major considerations have changed in the last decade and what entities now constitute the "political body". Learn how to plan your campaign, deal with the media and successfully manage issues with the opposition. A panel of experts will join Jim - individuals who bring a variety of experiences in public relations, media, local government and state government. These experts have been on the firing line and have learned valuable lessons they can share. There will be lots of opportunities for questions and interaction.
	11:30 - 11:45 a.m.	Wrap-up and Announcements Drawing for door prize!!
		Win a stay at Chula Vista Resort for your family! The winner will receive a gift package for two nights/three days of lodging and coupons for Wisconsin Dells activities to be used during summer or fall 2001. Some date restrictions apply. The drawing for the resort package will be held Friday morning at the end of the conference. You must be present to win.
	12:15 - 1:00 p.m.	Tour Kalahari Resort and Convention Center Located on the left at the junction of Highway 12 and Interstate 90/94, Kalahari Resort opened the summer of 2000. Join owner/manager Todd Nelson for a tour of the facility including the water park. Hear the facts and figures relative to bringing a project like this on line for your community. We will meet in the Kalahari Lobby at 12:15 p.m.