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| Wednesday |
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| 2:30 - 5:00 p.m. |
Exhibit installation
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| 5:00 - 6:00 p.m. |
Early registration
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| 5:00 - 7:30 p.m. |
WEDA kick-off reception
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| Thursday |
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| 7:30 - 8:30 a.m. |
Registration / view exhibits
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| 8:30 - 9:00 a.m. |
Governor Scott McCallum (invited)
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| 9:00 - 10:15 a.m. |
Wisconsin success stories
| Joseph Hogan. As a fast-growing company in Wisconsin, GE Medical Systems has stayed ahead of the curve. Learn how the company has excelled as a leader in medical technology.
Craig Culver. From butterburgers to the "flavor-of-the-day," hear lessons learned as Culver's Frozen Custard restaurants took root and grew. Discover how a strong belief in customer service led to the success of this favorite restaurant chain. |
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15-minute break / view exhibits
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| 10:30 - 11:45 a.m. |
What makes our economy work?
| William Fruth. Wisconsin has a stronger economy than many Midwestern states. Learn which factors contributed to Wisconsin's strong economy in the past. Explore which industries will play a significant role in strengthening our economy in the future. |
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15-minute break / view exhibits
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| 12:00 - 1:30 p.m. |
Lunch / What's in the packaging?
| Tom Fuchs, president of Capital Brewery, will explain how coordinated promotion and distinctive packaging can help your service, product or community stand out from the others. Learn how Capital Brewery differentiated itself from 1,500 others to become the fastest growing of the 50 largest breweries in the United States. |
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15-minute break / view exhibits
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| 1:45 - 4:00 p.m. |
Don't compete ... change the game
| Dr. Robert Kriegel. How can organizations tilt the playing field by being creative, not competitive? Discover three powerful strategies for recreating rules, redefining roles and reinventing the game. |
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15-minute break / view exhibits
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| 4:15 - 5:00 p.m. |
WEDA annual meeting
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| 5:30 p.m. |
Reception
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