Speed up your success - with branding - Is Wisconsin a state or is it a brand?
- Is your hometown a city or is it a brand?
- What is a brand and what can be branded?
- What is so "bankable" about branding when marketing budgets are small and worker shortages are huge?
Discover the 10 things you should know about how to use branding to increase the effectiveness of your economic development marketing efforts. Learn actions you can take immediately to help attract and retain employers, workers, tourism business and more. |
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 Marsha Lindsay is the founder and chief executive of Lindsay, Stone & Briggs, a $22 million brand marketing firm specializing in brand consulting. Based in Madison, her company's clients include: Oscar Mayer, Kimberly Clark, Country Kitchen International and Johnson International.
Lindsay has carried her branding message to audiences around the country and in Mexico. Her articles and speeches have been covered by ADWEEK, Advertising Age and Marketing News. She regularly writes a column for Brand Marketing News. |
