Bob Treadway's diverse background includes successful careers in marketing, broadcasting, advertising and consulting. He was educated in Europe and the United States as both a civil engineer and a broadcaster.

Since 1987, his expertise as a business futurist and strategic planner has made him a sought-after speaker. He researches a wide range of industries - from high tech to health care and manufacturing to media.

Treadway´s clients include Bank of America, American Express, AT&T, Dow Chemical, Sun Microsystems, United Airlines, Rockwell International, Fiserv

Step ahead of the future.
How to anticipate and profit from change.

Get a glimpse of tomorrow in two presentations by business futurist Bob Treadway. Learn to anticipate market, customer and environmental changes. Recognize the major trends affecting business in this fast-paced, competitive and turbulent environment. Discover the best way to profit from the changes we´ll experience in Wisconsin as Treadway provides insights into the:

• Workers (and consumers) of the future - "real-time kids" who are growing up with "time stacking."
• Driving forces, early indicators and wild card events you need to spot and understand.
• Best ways to plan for the future in an era of hyper-competition.